Creative Play

This is a fabulous range of fun, knitted, long arm puppets with squeakers in their tongues! These are great fun to use and will entertain all. Made from soft vibrant fabrics and allow great mouth manipulation. Great fun to use and will entertain all...

Larger than life characters, full of mischief with friendly faces and big mouths. A fabulous, fun, knitted Sockette puppet with a squeaker in its tongue is sure to get the conversation started! Sockettes are great fun to use and will entertain all!...

This is a fun, knitted, long arm puppets with squeakers in its tongue! Puppet is great fun to use and will entertain all. Made from soft vibrant fabrics and allow great mouth manipulation. Great fun to use and will entertain all. Suitable for children 18...

Larger than life characters, full of mischief with friendly faces and big mouths. A fabulous, fun, knitted Sockette puppet with a squeaker in its tongue is sure to get the conversation started! Sockettes are great fun to use and will entertain all!...

Eli is a fabric doll dressed as a little sailor, who invites you to go on an adventure near the water. The doll measures 9.75 inches and is suitable for babies from birth. Eli loves touching, climbing and jumping in the sea, as evidenced by her light,...

Unleash boundless creativity and build a world of fun with building blocks designed to inspire endless hours of imaginative play. These sturdy blocks are the perfect foundation for constructing towering structures, fantastical forts, and everything in...

Simple construction using magnetic pieces. Able to build multiple versions from one set. Creative and imaginative play vehicles. Recommended for ages 3-6 years. Includes 3 themed, 3-piece construction vehicles that allow for over 50 configurations.

These color themed sets are sure to appeal to those who have longed for Mix or Match Vehicles in more realistic colors. You still get that same sense of pride and accomplishment after you've assembled a one-of-a-kind vehicle of your own design, but now...

Sort your way to new food skills! Kids grab their sorting baskets, then sort the 21 play food pieces into fruits and veggies, grains, meats, and dairy. Includes 4 baskets, 5 protein foods, 6 produce, 6 grains, and 5 dairy foods. Durable, wipe-clean...

Welcome to Playstix! The toy that allows you to build the ordinary and inspires you to build the extraordinary. Are you ready for some building fun? The 150 piece set of Playstix allows you to build a wide variety of models right out of the box, without...

Welcome to Magnetic Mix or Match Junior® the toy that lets you build a vehicle like no other. With these eight magnetic pieces building an imaginary vehicle like a Truck-Helicopter or Train Boat is a snap. Or, mix the pieces up then reassemble them by...

Welcome to Build-A-Plane, a toy that lets you custom build the airplane of your dreams. And with our magnetic locking system, you can put them together and take them apart again and again. Comes with multiple accessories which magnetically attach for...

No matter the weather, young grill masters can sear up a storm inside or outside with our new Grill it! The fun and finger-friendly way to pretend grill, this engaging kettle-style grill is soft, durable, easy to handle, and comes with a full assortment...

Build them up and knock them down--14 soft blocks combine in endless creative combinations . . . and topple with a gentle bounce that makes them safest for little ones. Match & Build Blocks can build much more than towers, too: This colorful soft-block...

Magnetic Magville House is a system that allows young children to build the house of their dream! The set is interchangeable with Magville Castle (sold separately) so children can expand their building opportunities. The set has a brick finish on one...

We are delighted to announce that our best-selling Knitted collection is now part of our growing Eco Collections – made from recycled materials and in stock now! Meet the Eco Sockettes – one of the most popular ranges we have ever designed, these playful...